You can't fix what you can't see.

VEOtool finds the tracking gaps, attribution conflicts and wasted spend hidden between Google Ads, GA4, AppsFlyer, Firebase and your backend, and tells you what to fix first.

See What You're Missing Explore live demo

Free trial · Cancel anytime. You're only charged after the trial ends.

Built for app & subscription businesses spending $50k+/mo on ads.

Managing $250k+/mo or 10+ ad accounts? Apply for concierge setup →

Your dashboards show performance. But do they show what's wrong?

Google Ads says 188 purchases

GA4 / Firebase says 120

AppsFlyer says 95

Your backend says 84

Trick question: they're all "right."

Each platform measures a different reality. The gap between them is where your budget leaks. VEOtool reconciles all four and shows you which number to trust for which decision.

See how reconciliation works

This is what seeing looks like

Attribution Gap Detected

CriticalReconciliation

Google Ads sees 28% of your real purchases. Smart Bidding is optimizing on 28% of reality.

Conversion Signal Risk

HighGoogle Ads

5 primary conversion actions active; recommended maximum is 3. Bidding is learning from mixed signals.

5 primary · max 3 recommended

Target CPA Conflict

HighBidding

14 keywords spent above target CPA with zero goal-aligned conversions: $4,100 exposed.

Spend above target · 0 conversions

$4,100

Not mockups, real findings from app & subscription accounts, anonymized.

See → Diagnose → Act → Verify

See

Ads, GA4/Firebase, AppsFlyer and backend reconciled in one place.

Diagnose

Not just 'something is wrong'. This is probably why.

Act

A prioritized fix list with dollar impact, not 30 alerts.

Verify

VEOtool watches whether the fix actually worked.

User Journey Intelligence

Understand where every advertising dollar turns into revenue, or doesn't.

Follow the path from ad click to purchase. See which sources convert, where cohorts stall, and which campaigns look good on paper but fail to buy.

See which traffic sources actually lead to purchases
Find where buyers drop off between install, sign-up and purchase, and who uninstalls after buying.
AI highlights the paths and campaigns that waste the most opportunity

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User Journey Lite on Pro · full BigQuery intelligence on Enterprise.

Acquisition flow

Live cohort · last 30 days

Analyzing paths

Sources

google / cpc58%

meta / paid28%

direct14%

First open

5.1k

100%

Registration

2.2k

43%

1.2k

57%

Purchase

386

31%

Traffic sources

google / cpc · meta / paid · direct

First open

Install & app open cohort

5.1k

Registration

new_registration event

2.2k

Returning user milestone

1.2k

Purchase

Revenue outcome

386

Drop-off hotspot

Install → Register

Top converting path

google → purchase

AI insight ready

3 path patterns

Product walkthrough

Watch VEOtool find wasted spend, then tell you what to fix

A short walkthrough of how diagnosis turns Google Ads data into clear answers: what is broken, what it costs, and what to do next.

Know why performance dropped
Connect Google Ads and related sources, then see what is actually hurting results, not another wall of metrics.
See how much budget is at risk
Estimated monthly waste, ranked issues, and confidence in the data, so leadership can decide with numbers.
AI tells you what to fix first
Every finding comes with business impact and a clear next step your team can act on.

Start free trial Explore live demo Watch on YouTube

~2 min overview · dashboard, monitoring, and prioritized issues

How VEOTool works

From ad account data
to answers leadership can act on.

VEOtool connects your stack, diagnoses why performance underperforms, estimates wasted spend, and prioritizes what to fix, so you buy results, not more reports.

Full setup walkthrough →

Data sources

The systems that move your budget.

G
Google Ads
Connected
4
GA4
Connected
M
Meta Ads
Connected
A
AppsFlyer
Connected
L
Landing Pages
Connected

VEOtool Engine

Connect your ad & analytics data

Find what is actually broken

Measure success that matters

Rank issues by money at risk

Estimate wasted ad spend

Recommend what to fix first

What you walk away with

Money, causes, and next steps.

Issues costing you money

Est. monthly waste

$753,044

Can you trust the data?

83%

Fix these first

Top 3

Concierge setup

High-spend account?
We'll set it up for you.

For teams spending $250k+/month or agencies managing 10+ Google Ads accounts: apply below. We connect your accounts, run the first diagnosis, and send you a ready walkthrough demo. Missing GA4, BigQuery or AppsFlyer? We set those up too. Most companies' tracking isn't ready, and that's exactly where we start.

We connect your accounts
Our team wires Google Ads (and related sources) so you skip the setup grind.
First diagnosis, done for you
We run the initial diagnosis and surface waste, root causes, and prioritized fixes.
Ready walkthrough demo
You get a guided walkthrough on your own account context, not a generic product tour.
Built for high-spend teams
Designed for $250k+/mo advertisers and agencies managing 10+ Google Ads accounts.

Apply for concierge setup

Tell us your spend profile and how to reach you, we'll follow up to schedule setup.

Step 1/2

Monthly ad spend (approx.)

We respect your privacy. Your information will never be shared.

Under these thresholds? Start a free trial instead →

Your data stays yours

Scoped access. Never sold.

Built for growth leaders

CMOs, performance leads, agencies.

Answers in minutes

Connect Google Ads. Get a waste read.

Worth more than it costs

Designed for $50k-$500k+/mo spend.

Pricing

Pay for answers, not another dashboard

Clarity on where Google Ads budget is wasted, and what to fix first.

Basic

$499 / month

Best for a single account finding its leaks.

1 account · Up to 500K tracked events/mo · 30-day trial

Enterprise-grade security & reliability

Your data stays yours. Insights are built on readable signals, not black-box guesses.

Your data is yours

We never sell or share your account data.

Bank-grade security

End-to-end encryption and scoped OAuth access.

Always up to date

Validation rules evolve with platform changes.

Scalable & fast

Built to handle growing accounts and workspaces.

Built for teams

Share insights and collaborate across clients.

See what you've been missing.

Built for teams investing $50k-$500k+ a month in Google Ads who need answers, not another dashboard.

✓14-30 day free trials✓Cancel anytime✓Your data stays yours